The Awesomeness that is Crooks & Castles

Fashion Tuesdays opens with an ode to one of my favorite streetwear labels  Crooks & Castles.

A little background on the company:

The freshest gear around is here from Crooks and Castles clothing line. Crooks and Castles started in 2002 out of Los Angeles, CA and was created to make a brand that was a direct reflection of the LA street lifestyle. Commercially designed, Crooks and Castles hold tight with the “guns and wealth” aesthetic, which we all love. Founded by Dennis Calvero and Robert Panlilio, Crooks was crafted to express their culture, their experience and their passion.-- "Crooks & Castles" Fansite

Basically the gear is fresh, fly, colorful, and reflects an urbane street culture. The "guns & wealth" persona that the label takes on is a direct reflection of the influence of commercialism in today's society, as well as the global reach of youth culture. The idea that in some sense we are all Crooks who lie, cheat, and steal to gain the materialistic wealth to obtain our Castle is an interesting one. It makes a lot of sense, especially in the entertainment, fashion and music industries....ANY industry for that matter. In the game of Life we all are out for ourselves, hoping that one day our castle will come.

Personally, I enjoy the overall designs and colors. C & C isn't afraid to be bold, and play with typography and imagery. Clothing should make a statement. What do your clothes say about YOU?